DM Blog

We covered the iPrints in our Gadget Show, let us know, if you liked this product review and if you would like us to review similar products – Raman Singh, Reviewer

iPrints, a new product that allows consumers to use touchscreen devices while wearing any type of gloves, has launched in the UK.

Until now, the only option available for people wishing to use touchscreens whilst wearing gloves was to purchase specially designed, touchscreen-compatible ones. iPrints is set to revolutionise the market, allowing consumers to make the technology work with any glove. The iPrints are adhesive strips that attach directly to the glove finger, enabling the wearer to use touch-sensitive devices as they would with their bare hands. They’re simple to fit, easy to use and work in seconds.

Phil Mundy, inventor of iPrints, commented: “I used to find it really annoying when I wore gloves and had to keep taking them off to use my smartphone. “I searched around for an answer to use a touchscreen without taking my gloves off, but only found expensive, touchscreen-friendly gloves. I wanted a cost-effective alternative that allowed me to use my smartphone while still wearing whichever gloves I wanted.”

iPrints can be fitted to any pair of existing gloves, from every-day cotton or wool ones to ski and motorbike gloves.

The product is available from www.iprints.org.uk and several Blacks stores across the country, priced at £6 per pack.

We covered the AEG, Faviola in our Gadget Show, let us know, if you liked this product review and if you would like us to review similar products – Raman Singh, Reviewer

AEG is launching a stylish, new espresso machine, A Modo Mio Favola, in collaboration with the Italian coffee producer, Lavazza.

A Modo Mio and AEG represent the marriage of Italian taste and German engineering.  Based on Lavazza’s unique capsule system, the machine delivers perfect functionality and the sensational taste of fresh Italian coffee.

A Modo Mio Favola – the easiest way to that authentic Italian coffee experience at home.

A Modo Mio Favola ensures the premium taste of real Italian espresso with perfect crema at the touch of a button and Lavazza’s capsule technology provides a convenient and fast alternative to ground coffee.  From espresso to cappuccinos, A Modo Mio Favola makes it easy to enjoy an authentic Italian coffee.

Ensuring every taste is catered to, A Modo Mio capsules comes in eight carefully selected coffee blends, from the mild Caffé Crema Lungo to the full flavoured and rich Intensamente.

A Modo Mio Favola is compact in size, easy to clean and comes in a choice of six colour combinations.  Available in two models, the A Modo Mio Favola and the A Modo Mio Favola Plus, both are equipped with a steam arm making it easy to prepare a cappuccino or espresso macchiato.

A Modo Mio Favola (£149) and A Modo Mio Favola Plus (£179) are available at www.lavazzamodomio.co.uk  and in selected department stores.

We covered the Valkee in our Gadget Show, let us know, if you liked this product review and if you would like us to review similar products – Raman Singh, Reviewer

Valkee is latest light therapy treatment device that beams light directly to the brain through in-ear headphones. Designed and scientifically proven as a cure for the winter blues, Valkee has a range of lifestyle benefits. Users found it helps with sleeping problems, gives them more energy, migraines as well as dispelling feelings of anxiety and depression and generally increases users wellbeing. A great gift for anyone with a busy and stressful life!

Unique points about Valkee:

• Effective/ Scientifically proven
• In clinical trials, 9 of 10 people with severe SAD symptoms experienced total relief within 4 weeks – a revolutionary result. Symptoms included anxiety, depression, and tiredness.
• Non suffers found it increased energy, helped regulate sleep patterns, help with symptoms of stress, anxiety, depression, PMS, migraines and jetlag
• Only needs to be used 8-12 minutes unlike traditional light therapy products which recommend you use them a minimum of 30mins – 1hour
• Focused: The brain has photo sensitive areas, Valkee has found that the ears are the most effective way of directing light to the brain. Hence why effective in a shorter time than traditional light therapy devices
• Small, discreet and portable – you can take Valkee with you on the move, and can be used whenever you feel works best for you. E.g. in the morning on a commute to work
• 100% natural and safe way to feel better!
• Retails at £185 and is available from amazon.co.uk and Valkee.com

Protect Your Deck with the Exclusive Battlefield 3 Vault

We covered the Battlefield 3™ Vault in our Gadget Show, let us know, if you liked this product review and if you would like us to review similar products – Raman Singh, Reviewer

… Style and function come together with the Battlefield 3™ Vault. EA and Calibur11 team up for this exclusive customizable high-end case for your Xbox 360® Slim and PlayStation®3 Slim. Available later this year the Battlefield 3 Vault features a stunning Battlefield 3 smoke body, a 3-mode LED light up claymore, DICE logo smoke grenade and more. Not only stylish, the Battlefield 3 Vault also contains a performance grid that enhances cooling of your video game system by increasing airflow as well as a highly customizable body that allows owners the ability to attach a range of accessories including the popular controller holder.

Battlefield 3, developed by DICE in Stockholm Sweden, has been lauded by game critics for advancing the state of the art in every category — graphics, sound, animation and gameplay, and is the only game that can deliver the physicality and emotion of being on the battlefield. It is thanks to the expertise of the development team at DICE and the power of their Frostbite™ 2 software engine that the game creates a massive sense of scale, completely destructible environments and lets you pilot a whole range of vehicles from trucks and tanks to choppers and jets. Battlefield 3 will deliver this holiday’s most authentic shooter experience with an immersive single-player campaign, intense multiplayer and action-packed co-op gameplay.

The Battlefield 3 Vault for the Xbox 360 Slim and PlayStation 3 Slim will be available at www.calibur11.eu, as well as all major (online) retail stores this fall with a SRP of £69.99. Battlefield 3 Vault customizable nameplates are also available for a SRP of £17.99. For more information logon to www.calibur11.eu

We covered the Fulton Umbrellas in our Gadget Show, let us know, if you liked this product review and if you would like us to review similar products – Raman Singh, Reviewer

Fulton Umbrellas, the UK’s leading umbrella maker has once again delivered ground breaking innovation with the ‘Titan’ – the strongest golf umbrella on the market thanks to its unique patented frame construction.

Many of the Titan’s features such as the tip-cup and anti-rotational runner mechanism have been redesigned to ensure it gives an unbeatable performance. These elements result in The Titanachieving an impressive wind tunnel resistance of 78mph. Despite its resilience the umbrella remains lightweight and flexible, reducing stress in the ribs and withstanding inversion.

The Titan has a unique gel-filled handle which moulds to the holder’s hand for extra comfort and grip in wet weather. The contoured tip allows it to be planted straight in the ground leaving you ‘hands free’ to focus on your game.

Designed to cover all, the supersize vented double canopy spans 131cm and is available in black with a lime trim or black and silver. A tailored case with shoulder strap is, making it easy to carry post-rain shower.

ICON IC5

• Rare illumination technology in every Nite watch provides a constant
• self-powered light source -

Forget Rudolph’s red nose, the only way to tell time in the dark this Xmas, is through Nite watches incredible GTLS (Gaseous Tritium Light Source) illumination technology. GTLS is featured on every Nite watch, emitting a constant light source that means you can keep track of the time: night or day, blizzard or snowstorm.

Each Nite watch face features laser sealed glass tubes – known as GTLS (Gaseous Tritium Light Source) – which are internally coated with phosphor. The electrons in the gaseous tritium excite the phosphor, causing it to glow continuously without any external power source, lasting between 10 and 20 years.

The GTLS is an important feature for many Nite watch owners, who benefit from a greater level of clarity afforded by the illumination. These include: the armed forces, the police, extreme athletes, and adventurers – as they all rely on being able to track time accurately and under difficult conditions – the GTLS technology enables them to do this, wherever, whenever.

NATO approved Nite watches are one of the few British watch brands in the world; combining innovative design, beautiful aesthetics and high-precision technology. All Nite watches are built to exacting standards and come with a range of precision features, including: Swiss movement, ultra thick Sapphire crystal glass and double toothed stainless steel buckles.

The highly specialised Swiss GTLS technology is used in advanced military hardware or pioneering safety equipment where a guaranteed light source is required in hazardous environments and conditions 

ICON RANGE

ICON – The stylish ICON range has been designed for the fashion conscious, who still require their watches to be tough and durable. The Icon is at home in the rainforest as it is the Urban Jungle.

• An impressive 38mm face
• Swiss GLTS illumination
• Swiss movement
• K1 mineral crystal
• Leather straps with double-toothed stainless steel buckles
• GMT dual time (pilot’s watch only).
• Price for ICON IC5 – £299.95
• Nite watches are only available to buy through www.nitewatches.co.uk

ABOUT NITE

• Nite International is a successful British company that designs, manufactures and distributes its own brand of exceptionally tough and stylish, collection of sports watches.
• Nite watches are used by the military, the Police, adventurers, explorers and extreme athletes / sportspeople. The common thread is that they all require a product that is tough, durable and does exactly what it’s supposed to; tell the time whenever, wherever!
• All Nite watches are produced to the highest possible standards using the very best materials, production methods and components, including Swiss self-powered GTLS illumination, Swiss made movements and ultra thick sapphire crystal with triple anti-reflective coating.
• These qualities are comparative with some of the world’s most highly respected watch brands and we are often accused of over-engineering and under-pricing our watches. The result is a collection that can be worn at any time regardless of your career, chosen activities or environment
• Reliable and fit for purpose, Nite watches are an excellent product. Don’t believe us, then go to our UNITE page http://www.nitewatches.co.uk/unite/ and see what our customers say about us

We covered the Tua Spa in our Gadget Show, let us know, if you liked this product review and if you would like us to review similar products – Raman Singh, Reviewer

The new Tua Spa which is a really fantastic beauty/grooming gadget with five different treatments.

It essentially maximises your usual skincare routine by ensuring that you properly exfoliate, cleanse and moisturise as well as a special anti-ageing setting and skin booster setting.  It’s good for those with dry skin and blocked pores and can help reduce spot breakouts and even ingrown stubble. It’s particularly good for those that experience problems with their skin during the winter months.

Tua Spa treatments include:

• Hydro washes pores with sonic
• Gently exfoliates by ultrasonic vibrational peeling
• Massages in facial moisturisers with ultrasonic waves
• Hydro electronic micro-currents tone the face and neck, diminishing the appearance of fine lines and wrinkles
•  An exclusive sonic and micro-current skin booster treatment

Price: £195

Stockist. www.tuaspa.com

Flowd is a free social networking app – think foursquare with a musical twist… Flowd brings music fans and artists closer, by letting users be the first to know where and when their favourite acts are performing and interact with them directly.

Flowd has recently announced some exciting updates to its web and mobile applications, including YouTube and Soundcloud integration:

• - Fans can now watch and listen to their favourite artist’s latest tracks through YouTube without leaving Flowd
• - By integrating Soundcloud into Flowd, music fans can now listen to originally-created sounds from their favourite artists through the app, and share tracks with friends across Flowd, Facebook and Twitter without switching through endless apps and web pages.

By using your phone’s in-built GPS, Flowd also allows users to “check-in” to concerts, festivals and other live events, while bands and artists can run contests and promotions that reward fans for attending their gigs. So for example, Flowd recently teamed up with Sony Entertainment to promote Britney Spears’ new single to find ‘Britney’s biggest fan’ and rewarded the first 1,000 followers with a free copy of the single.

Other artists that are already using Flowd include Armin van Buuren, Markus Schulz and rock band We are the Ocean.

We covered the www.iwantoneofthose.com website in our Gadget Show, let us know, if you liked this ‘webster’ review and if you would like us to review similar products – Raman Singh, Reviewer 

Pen Fishing Rod:

You’ve never got a fishing rod on you when you want one. Oh how we remember all those times strolling along the banks of the Limpopo, when up pops the fin of a marlin, or perhaps we hear the splash of a leaping sword-fish, and darn it if we’ve forgotten a fishing rod. If only we’d had a Pocket Fishing Rod to hand? Of course marlin and swordfish are not fresh-water fish and we’ve never been to the Limpopo, but it sounded more appealing than watching a dead perch floating in the Grand Union Canal. We’re getting off the point somewhat (again!). Ok, this clever little gadget is about the size of a large marker pen at only eight inches long, and yet opens up to become an aluminium alloy 4ft fishing rod, complete with a left and right handed reel (packed separately), a 5lb breaking strain line, and even includes a triple hook spinner. Never again will you be caught short when you spot a fish rise, and it’s small enough to carry with you everywhere!

Please note: To cast the Pocket Fishing Rod line you need to pull some slack from the reel. The reel will not automatically cast just by flicking the rod

• A 4ft fishing rod that compacts into a slimline case, designed to look like a large pen.
• The rod has a minituarised reel with a switchable rachet ideal for left and right handers.
• The rod has a line brake and line fastener for exceptional stability.
• The rod itself is made from aluminium alloy.
• The line has a breaking-strain of 2.5kg.
• A triple hook and spinner are included.
• Suitable for ages 14 years+.
• Size: 22 x 1.5 x 1.5cm (in ‘pen’ form).

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A competitive market place will need business to source out why should customers come to them?

 
When starting with an idea ,you will be taking a chance on the idea to work
Of course, sometimes the idea works anyway, in spite of a lack of market research. Unfortunately, other times, the idea crashes and burns, halting a business in its tracks. We’d like to help you avoid the latter. This how to on researching your business idea is just what you need to keep your business goals on track.

Market research is for discovering what people want, need, or believe.

 It can also involve discovering how they act.

Once that research is completed, it can be used to determine how to market your product.

Market research is a key factor to get advantage over competitors.

Market research provides important information to identify and analyze the market need, market size and competition.

better product or services
better understanding of your customer  needs
allows you to increase your business

Determine the goal of your research. Do you need to improve customerservice or increase sales? Are you looking for the right market for a new product?

2
Use trade journals, marketing magazines, government reports and chamber of commerce market profiles to determine the demographics of your market. These publications also provide data on purchasing trends that will clue you in on the buying habits of your target market.

3
Conduct mail and telephone surveys using randomly selected addresses and telephone numbers in your local area.

4
Collect information from existing customers. Use questionnaires, personal interviews and focus groups to get feedback on your products and services. If you have a Web site, start a chat room or message board and encourage customers to participate.

5
Observe customers at various points of contact in yourbusiness, including reception, sales, and customer service. Watch for glitches in your operation and how your employees interact with the customers.

6
Analyze your sales records. Knowing your best customers and most profitable products can help you to better focus your marketing efforts.

7
Organize the research data you’ve collected and determine – or reevaluate – your marketing strategy based on the results

DIFFERENT ways to target your research ?

EMPLOYEES

the best people who interact with your customers

COMMENT CARDS

1/2 a page asking basic questions

1) where you satisfield with our service?

2)how can we provide a perfect service?

3)are there any additional services you would like to see?

COMPETITION

What is your competion selling?

Ask People who shop there?

YOUR OWN CUSTOMERS

The best way to find out by asking them when they visit you.

SURVEYS BY MAIL

promise a discount if they fill and post

TELEPHONE SURVEYS

contacting your data base